What Is Sweetest Day?

Fannie May Champagne Celebration StrawberriesMark your calendars: Sweetest Day is on October 20, 2012!

What is Sweetest Day, you ask? It’s the sugary-est holiday of the year, and it’s celebrated on the third Saturday of October.

History of Sweetest Day

It all started back in the ’20s when Herbert Birch Kingston—a simple man who worked for a candy company—decided to spread a little love to the less fortunate who are often overlooked. So, he passed out heaps of candy to the orphans, the ill and the disabled in his hometown of Cleveland, Ohio.

As it turns out, the tradition stuck: Today, Sweetest Day is known as the day on which we bring joy to all of the important people in our lives.

Celebrating Sweetest Day is almost like celebrating Valentine’s Day, but with a little twist. It’s not just a day for love and romance; you can send gifts and treats to anyone who sweetens your life, whether they’re friends, family members or your significant other.

Looking for gift ideas for Sweetest Day?  Check out our blog post “Sweet Ideas for Sweetest Day Gifts“!

Sweetest Day is always on a Saturday! Here are the dates for the next few years so you can make sure to always mark it in your calendars!

  • Sweetest Day 2012- October 20th
  • Sweetest Day 2013- October 19th
  • Sweetest Day 2014- October 18th
  • Sweetest Day 2015- October 17th
  • Sweetest Day 2016- October 15th
  • Sweetest Day 2017- October 21st
  • Sweetest Day 2018- October 20th
  • Sweetest Day 2019- October 19th
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