Email Operations Manager
Location: Carle Place, NY
Position Type: Full-Time

Summary

The Email Operations Manager is responsible for the operational production and execution of both revenue-producing and non-revenue producing emails. This position will work closely with the Director, Relationship Marketing and Retention in the planning and implementation of our leading-edge marketing email program.

The ideal candidate should have experience with email planning and deployment and web content management in a retail environment. The position requires technical expertise in digital marketing, combined with a thorough knowledge of best practices as it relates to email and cross-channel marketing programs.

This individual works closely with marketing, merchandising, creative, ecommerce, customer service, and various third-party vendors on a daily basis. Specific duties and responsibilities include but are not limited to:

  • Project managing all email deliverables and executing day-to-day operational tasks to support daily email schedule.
  • Creating marketing briefs that clearly and concisely convey the objectives of a given campaign and communicating those requirements both internally and externally (with our Email Service Provider)
  • Working with Email Service Provider to build, test and deploy email campaigns.
  • Testing and QAing email campaigns to ensure quality.
  • Monitoring deliverability and follow up on resulting issues.
  • Maintaining reports; compiling email data and lessons learned.
  • Managing project timelines for both peak and non-peak periods


Experience


  • Bachelor's Degree: Marketing or related
  • 3+ years working in a retail/ecommerce environment
  • Familiarity with industry ESP platforms, both in self-serve and full-serve capacities
  • Experience with campaign management platforms (Unica, Aprimo, etc.) a plus



Required Skill Set:


  • Experience with designing and deploying email marketing campaigns
  • Knowledge of email best practices, deliverablity, CAN-SPAM legislation, email success metrics
  • Ability to work in a fast-paced environment, implementing last-minute changes as needed
  • Strong attention to detail
  • Demonstrated ability to manage a large number of email programs simultaneously
  • Experience with cross-channel marketing
  • Experience working with third-party partners
  • Strong communication, project, time management, and analytical skills
  • Strong business writing and presentation skills
  • Working knowledge of MS Office/Google Apps

To Apply: Send your Cover Letter and Resume, including salary history, to:
Human Resources at
One Old Country Road
Suite 500
Carle Place, NY 11514

E-Mail: careers@1800Flowers.com

Only Qualified Applicants Will Be Contacted.

International Delivery