Employment Opportunity - Interactive Marketing Manager | 1-800-FLOWERS.COM
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Interactive Marketing Manager | Gourmet Food and Gift Baskets division
Location: Chicago/Melrose Park

Summary

Position will report to the Director of Interactive Marketing for the Gourmet Food and Gift Baskets division at 1-800-Flowers.com. Candidate will work with the interactive marketing team and 3rd party vendors/agencies to manage online programs for our gourmet food, gift basket, and wine brands. This is an exceptional opportunity to part of a high profile team – with significant impact on the growth of the business. Marketing channels managed by the team include paid search (SEM), affiliate, datafeed, mobile, social, and SEO. This position will work as a primary day-to-day contact between our agency partners and the brands we support.


Job Responsibilities

  • Launch and lead the execution of customer acquisition strategies working in close conjunction with the Director of Marketing.
  • Focus on continuous process improvement in all assigned areas of responsibility.
  • Management of affiliate program and agencies. Primary contact for our agency partners and brand managers.
  • Establish key placement opportunities with top publishers.
  • Support of datafeed feed programs and agency.
  • Support of search marketing (SEM) programs and agency.
  • Lead weekly calls with brand managers to review promotions, marketing calendars, and identify additional online opportunities
  • Provide weekly performance updates, reporting, and strategic recommendations at the brand level.
  • Facilitate agencies and internal resources to sync internal and external reporting into a clear snapshot of performance by brand
  • Responsible for budgets, forecasts, and invoicing
  • Leverage current news, research, and competitive insight to enhance the effectiveness of marketing initiatives.
  • Develop strong relationships with technology partners and vendors to drive the success of interactive campaigns and overcome challenges.

Key Competencies:

  • Customer Satisfaction Orientation: Delivering exceptional satisfaction to both external and internal customers through transparent collaboration and sustainably broadening and deepening such relationships.
  • Complete tasks diligently and positively impact the collective results of the organization.
  • Team work: Consistently working well with a diverse group of colleagues and team members with sensitivity and supportive attitude.
  • Outstanding communication: Exceptional skills in written and verbal communication and direction.
  • Highly organized, detail-oriented and able to manage/execute multiple projects simultaneously.
  • Initiative: Strong project planning skills and resourcefulness

Position Requirements:

  • 2-5 years experience in online marketing – managing affiliate marketing and/or search marketing programs
  • College degree required - Marketing, Advertising, Retail, or Communications specialization a plus
  • Google/Yahoo/Bing certification a plus
  • Datafeed, Mobile, SEO experience a plus
  • Travel less than 10%

Compensation & Benefits:

  • Competitive salary and benefits
  • Medical
  • Dental
  • Vision
  • Healthcare savings account (HSA)
  • Life & disability insurance
  • 401K
  • Summer hours
  • Corporate discount
  • Newly designed office space
  • Great corporate culture

To Apply: Send your Cover Letter and Resume, including salary history, to:
Human Resources at
One Old Country Road
Suite 500
Carle Place, NY 11514

E-Mail: careers@1800Flowers.com

Only Qualified Applicants Will Be Contacted.