We’re beyond excited to team up with renowned fashion designer Jason Wu on Wild Beauty, a collection of runway-inspired bouquets that celebrate unique inner beauty.
Wu is a leading global design talent who’s merged classic American sportswear elements with a refined couture sensibility to create an internationally recognized brand. Since debuting his Ready-to-Wear collection in 2007, he’s been dedicated to making clothes that are beautifully crafted from the inside out. Not to mention, he dresses some of the most influential and stylish women in the world.
We sat down with Jason to get every last detail of this ultimate fashion-meets-floral collaboration.
How did this partnership come about?
I actually grew up around flowers (my father was an avid gardener), and I’ve had a deep love for them ever since. As a designer, flowers have come to play a significant role in my Ready-to-Wear collections and have been prominently featured in my shows, including many provided by 1-800-Flowers. So when the team approached me about introducing a fresh, new design aesthetic to their collection, I felt it was the perfect fit. Continue Reading…