Sympathy Gift Etiquette: What’s Appropriate to Send to Family, Friends, & Co-Workers

Helping someone deal with the loss of a loved one is never easy. When it’s hard to find the words to say, sending funeral flowers for the service, or sympathy gifts to the home, are a common way to express your deepest condolences. Below are helpful funeral etiquette tips for you to be able to lend your support during a difficult time, along with helpful recommendations based on your relationship with the deceased.

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Etiquette for sending funeral flowers & sympathy gifts based on relationship

Sympathy gifts for immediate family

If the deceased is an immediate family member, then larger, traditional pieces such as funeral standing wreaths and hearts, standing crosses, large floral standing sprays, and casket flowers are appropriate. Often, family members as a group send one large piece or a combination of pieces. These large specialty floral pieces are often placed next to the casket.

Whether you’re sending funeral standing sprays, funeral standing wreaths, or funeral standing baskets, know that these displays are often able to be catered to fit the personality of the deceased, making for a very personalized experience. For example, if you know the deceased loved the color purple, a standing spray with purple flowers makes a thoughtful funeral flower choice. If you know the deceased was very involved in the church, a standing floral cross may be a good option in a cemetery or cremated.

Sympathy gifts for friends

Sending flowers to the funeral home

Of course, there are always different levels of friendship, from good acquaintances to best friends. Depending on your closeness, it may alter the sympathy gift you choose for those in mourning. Chipping in with a group of friends, also will change your decision.

Jim McCann

The important part is that you connect and let them know that you care.

Jim McCann

Founder and Chairman

1-800-Flowers.com Inc.

For close friends, and large friend groups, standing sprays or abundant flower baskets to be placed on display at the funeral service, are always a safe and thoughtful choice. For looser relationships, sending a modest funeral flower arrangement for the service is a very nice gesture.

Sending sympathy gifts to the home

If you are unable to attend the services, it’s generally appropriate to send your condolences to the grieving family’s home. Traditional choices for a sympathy gift to the home include an elegant vase of flowers, basket arrangements, or sympathy plants. Sympathy gift baskets have also become a popular and thoughtful gift to send to the home. Whether you’re looking for savory options or sweet options, there are many gourmet sympathy gift baskets of comfort food to choose from, with everything from meat and cheese to cookies and chocolate.

Sympathy gifts for co-workers

Sending flowers to the funeral service

Professional colleagues will generally send a group gift. An appropriate floral arrangement for the service may be a standing spray, standing basket, or fireside basket.

Sending sympathy gifts to the home

In most cases, a note or card to the family is appropriate and sufficient to express your sympathy to the family of a deceased work colleague. If you worked closely together, you might send a sympathy flower arrangement or a dish garden. Fruit, food, or gourmet baskets are also appropriate and would be appreciated.

“The important part is that you connect and let them know that you care,” says Jim McCann, Founder and Chairman, 1-800-FLOWERS.COM, Inc. “It’s the thought that counts.”

Gourmet sympathy baskets & prepared meals

Gourmet food — whether baskets of individual snacks or full meals — is not just a thoughtful gift for those who are grieving but an especially considerate and convenient offering. Sympathy baskets are carefully designed to include wide selections of comfort foods, ranging from fresh fruits to gourmet cookies, suitable for the home of a grieving family or memorial service. Sympathy meals provide restaurant-quality entrees and side dishes to be enjoyed in the comfort of their own home. Each meal arrives fully prepared, making it easy to eat and feed guests during a difficult time.

The Year of Building Community & Embracing Creativity

“The Next Normal” explores the many ways in which the pandemic has changed how we connect, celebrate, and express ourselves. From inspirational advice on trying something new to tips on making the most of virtual festivities, this series is all about easing difficult times and looking on the bright side.  

Woman opening blinds

We have been through a lot in 2020. From the COVID-19 pandemic to social unrest, the year is one that will live in infamy. Despite the upheaval and 2021 not coming soon enoughthere were still some bright spots that came out of 2020.    

The pandemic helped reinforce our sense of community. Ashelterinplace measures began to loosen, we began disconnecting from technology and reconnected with our neighbors from six feet away. Whether it was in a park or in a driveway, wdusted off lawn chairs to sit and talk with one another. Though conversations mostly revolved around the pandemic (how could they not?), these friendly dialogues harkened to days of yore, when life was simpler, slower, when people were nicer to one another.  

Yes, we still used technology in 2020, perhaps ever more so. Conference calls, distance learning, virtual happy hours, checking in with friends and family living in other parts of the world. Who knew that being physically distant from each other would bring us socially closer?  

As we learned new ways to communicate with others, we also began looking inward. A fascinating aspect to our time in quarantine has been how we found new creative outlets to spend our time. We stepped out of our comfort zones to try new hobbiesWe learned crocheting and crafting, photography, gardening, even hosting podcasts, as well as all that bread baking 

We spoke with six folks, from teachers to nurses, about how they embraced their creative sides during the pandemic. Here are their stories.

Bagels

Rolling in dough 

Kaitlyn Oldham of Beaverton, Oregon, was a full-time student, studying to become a sign language interpreter at Portland Community College when the pandemic struck. When her classes went virtual, she picked up the pace of her 2019 hobby, bread baking. “I ended up trying different flavors, like cinnamon raisin, lemon, olive and thyme. I even tried my hand at bagels,” she said. And after several disasters, she “managed to make a darn good loaf of brioche.”  

While Kaitlyn admits she struggled during 2020, she’s lucky to have been given the gift of time. “Even in this weird year of isolation, I’ve been able to bake with my husband, for my friends and family, and I’m lucky that I’ve had the time to perfect this.” 

Blanket

Teacher becomes the student 

Fifth grade teacher Lauren Bertrand picked up crocheting this past October. “It’s nice to work on something where I can see progress,” she said. “It also gets me away from technology. I’ll sit down most nights for 30 or 45 minutes and do a couple rows.” In the summer, Lauren spent lots of time outside, but since the cold weather settled in, she needed an indoor activity to keep busy. Currently, she’s working on crocheting a blanket for herself. 

Nurse gets crafty with home décor

On Long Island, New York, registered nurse Corinne Karpf was also feeling the need to get creative in between her busy and demanding work schedule.  

“In April and May, to deal with stress of being a nurse, I started sanding wooden boards, staining them, and making welcome signs,” Corinne said. “I also repurposed wooden furniture. It was my therapy to deal with COVID.” Since then, her hobby blossomed into her own crafting business, Made with Grace and Faith, which has been flourishing since the spring. 

Travelers take you away with new podcast 

Podcast

For two friends, executive administrative assistant Nicole Buckley and teaching assistant Deanna McCarthy, having more time to themselves allowed them to put their passion of travel to use. Since this passion is on pause right now, they decided to share what they’ve learned during their travels instead, with a spooky twist. 

“Deanna and I have always loved to travel together, and we’re also both obsessed with true crime and history,” Nicole said. “Because there are so many truecrime podcasts out there — and how many times can the same story be told?  we decided to start our dark history and travel podcast, The Quirky Tourist.”

Each episode highlights a different location the duo has traveled to and investigates the dark history of that area. This can include crime, murder, or haunted stories in places such as Salem, Massachusetts, Seattle, and Savannah, Georgia, which they say is the most haunted place in America. According to Nicole, each episode takes about a week to research and write, so having more time to focus on the podcast helped it launch. 

Fountain

Teacher becomes a shutterbug 

Artsy and adventurous, special education teacher Kathy Brienze took up photography when her favorite museums closed. Walking through Sacramento, California, with her camera, she finds joy in taking pictures of everything from nature and people to cityscapes and street art. 

“I love museums, but since I cannot go to them and gather with friends, I spend my time walking and chasing light,” Kathy said. “I love photography because I have a desire to capture visual images.”  

 

Since the pandemic, Kathy has had more time to be reflective and pursue art, which is something she’s always been attracted to.  

Illustrator is drawn to gardening 

Flower

Illustrator Carol Tomanelli is having fun gardening throughout the seasons on Long Island, New York. “I am so amazed that I have such a green thumb,” she said. “I enjoy watching the bulbs and plants mature and watching my garden grow in the summer. I also plant bulbs in the fall so they can bloom in the springtime.” For her, gardening represents a rebirth of everything new.

Carol also likes to cook with many of the plants she grows, including chives, garlic, oregano, and basil. Design and presentation is something she values, so adding a pop of color to her charcuterie boards with a touch of homegrown basil is something she takes pride in.  

The COVID-19 pandemic has been stressful, but it has given us time to explore our passions and try something new or continue working on old projectsHowever you dealt with easing these difficult times, finding the good is more than therapeutic. It also teaches us something about ourselves while inspiring others. 

The Value of Friendship

Written by our Founder and CEO, our Celebrations Pulse Sunday Letters aim to engage with our community. From sharing stories to welcoming your ideas, we want to help you to express, connect, and celebrate the important people in your life.

Staying Connected Now Is More Important Than Ever

Whether times are good, bad, or anywhere in between, a true friend always makes experiences better. But, these days, to create and nurture a friendship can be challenging with less opportunities for physical contact.

We spoke recently with Dr. George Everly, a psychologist who serves on the faculties of the Johns Hopkins School of Medicine and the Johns Hopkins Bloomberg School of Public Health. We are such fans of Dr. Everly and the important work he is doing. He shared a profound insight: We all talk about social distancing, but we should be talking about physical distancing instead. Dr. Everly conveyed that although we want to avoid close contact with others from a physical distance perspective, this does not mean shrinking our social networks and sacrificing social interactions — especially those of us who may already be lonely.

Value of Friendship

Find a COVID buddy to share your experiences

In a recent Psychology Today article, Dr. Everly recommends to find a “COVID buddy,” a friend, neighbor, family member, or co-worker that we trust, share experiences, and convey our feelings. Dr. Everly points to research that shows that the support of others is the most significant factor to ensure an individual’s personal resilience and success.

If you want to be an effective COVID buddy yourself, consider developing your psychological first aid skills. Dr. Everly co-authored The Johns Hopkins Guide to Psychological First Aid, which teaches both everyday people and medical professionals how to mitigate the effects of acute stress and trauma and help those in crisis better cope with adversity — something of value to all of us.

Prioritizing our children’s development

It’s also critical for young people to maintain relationships with their friends. Dr. Daniel Willingham Professor of Psychology at the University of Virginia, shared his thoughts in a recent Washington Post article on the importance of helping kids navigate the challenges of COVID by helping shape their experiences and memories.

For his three teenagers, he writes, he wants to “minimize bitterness about the restrictions on our lives and maximize gratitude for our health and well-being.”

In speaking with Dr. Willingham, he noted that he and his family take stock each day of what they’re grateful for and try to focus on new family traditions, instead of focusing only on the traditions that are ‘on pause.’

We were discussing our conversations with Dr. Everly and Dr. Willingham with Robert Tas, our Chief Growth Officer, who was thinking about his own child’s growth and development during these challenging times. Robert shared that the other morning he woke up at 5AM to exercise and was surprised to see his son up that early. His son said he was up early to connect with his friends via a video chat. Robert’s son is on video calls all day for school and doesn’t have enough time to socialize. Robert was torn- – he doesn’t want his son on a computer 15 hrs a day but he also wants his child to be able to socialize and connect with his friends.

We’ve been hearing about others experiencing similar challenges and questions about their children. Based on your feedback, we are thinking about hosting an upcoming event to discuss COVID’s impact on children. Let us know if this would be of interest to you: EMAIL US

Many people of all ages are feeling alone these days. The mental and physical health of our community is, and will remain a priority, demonstrated in part by our Connection Communities, which we developed in partnership with the peer-to-peer support app, Wisdo. In fact, in October we saw the Loneliness Community’s page views increase almost 120% as compared to in September.

We hope these ideas and advice may provide inspiration and directions for you. We’re grateful for our relationship with you.

Have a great week and stay safe,

Jim and Chris

P.S. In an #Aftershock column published in @Worth Media last week, Jim explores the emotional toll of COVID and how we can focus on our collective mental health this holiday season.

P.P.S. We encouraged you to remember and support your employers on Boss’s Day earlier this month, and you were paying attention! Boss’s Day orders for delivery to a business address were down from last year, as expected, but orders for delivery to a residence were up 350%, with an increase overall from last year. We bet you made someone’s day with your thoughtfulness, and we’re happy we could be a part of that.

Creating Connections and Making Necessary Changes

Our Sunday letters are direct from our Chairman and CEO and aim to provide a message of hope and inspiration. We share the best stories that show how others aim to express, connect and celebrate the people most important to them during these trying times.

We wanted to share some important things we are working on, to solve real-life problems that impact all of us. It’s been on our minds recently as we get closer to the holidays, and as this challenging year comes to an end.

Creating real human connections

Each October, we celebrate National Disability Employment Awareness Month, recognizing the many accomplishments of people with disabilities who are in our nation’s workforce. In the past, we talked about Smile Farms, a non-profit we founded to create meaningful work opportunities in agricultural settings for individuals who are differently abled. We are so proud of the work Smile Farms does to create these jobs and for the positive impact it has on our community, team members and our families.

It’s been such an important area for us to make a meaningful impact and provide pathways. While our company is about expressions and sharing of celebrations, maybe the most important thing we can do is to positively impact the world around us. The real beneficiary of an organization like this is the people who support it, as they are helping a worthy and important cause.

And now more than ever, the pandemic we’ve all experienced has both created and magnified many challenges in today’s world. But together, we can impact necessary change.

Growing up hungry is a reality for many

As we head into the holiday season, we’ve launched a very special philanthropic effort with No Kid Hungry to help ensure children have access to the food they need. Because of the pandemic, one in four children could face hunger this year, according to No Kid Hungry. That is unacceptable and it is incumbent upon all of us to do something about this.

No Kid Hungry is working hard to make sure children are fed during this health crisis and beyond. You can help. When you shop our Season of Sharing holiday gift collection now through December 24, 1-800-FLOWERS.COM, Inc. will donate 20% of the net proceeds* from each gift purchased to No Kid Hungry. For every dollar No Kid Hungry receives, it can provide up to 10 meals to children in need.**

There are so many challenges we face as a society. We are committed to helping alleviate hunger in this country, amplifying this issue and being part of the solution. Look for more information and content on this important cause, coming soon.

Prioritizing the mental health of our communities

Another challenge on our mind is mental health. As you know, the loneliness epidemic and the collective mental health consequences of the coronavirus pandemic are on our minds. While we’ve recently launched our Connection Communities, we are looking to do more, to help more, where possible.

Finally, a few weeks ago we talked about our concerns about the overall climate in which we are living and the psychological challenges we as a society face given the pandemic and its aftershocks.

Many of the activities we have come to expect during Fall are on hold, and as the days get shorter, and the temperatures fall, we are concerned about the mental health of our communities. We fleshed this out further in Worth, if you have an interest in learning more.

Jim and Chris

*The company will donate 20% of the net proceeds from each gift purchased from the collection to No Kid Hungry, with a minimum commitment of $50,000. “Net Proceeds” shall be defined as the gross sales price of the product less any and all taxes, service charges, shipping and handling charges, discounts, gift certificates, promotional gift certificates, promotional offers (e.g. airline miles, points, e-money, etc.) credits, rebates, chargebacks, refunds, credit card processing fees and gift certificate cancellations. Products in the “Season of Sharing” collection benefitting No Kid Hungry are not eligible for discounts or combinable with offers. Void where prohibited.

**$1 can provide up to 10 meals. Meal equivalency varies during COVID-19 relief. Learn more at NoKidHungry.org/OneDollar.

Celebrations community trends

P.S. Part 2 of Jim’s conversation with #Jolty, a new podcast from friends Faith Popcorn, Adam Hanft and @Maggy Wilkinson is now live. In this episode, titled the “Connection Crisis,” we talked about the epidemic of loneliness created by the pandemic, and why it’s important for companies and brands to pay attention to this problem. Listen here.

P.P.S. We were lucky enough to share the virtual stage at Techonomy’s The Health + Wealth of America on Thursday. We discussed leading through challenging times and all the difficulty, as well as opportunity for growth, that it affords.

The Positive Effects of Nature on Your Well-Being

Our Sunday letters are direct from our Chairman and CEO and aim to provide a message of hope and inspiration. We share the best stories that show how others aim to express, connect and celebrate the people most important to them during these trying times.

Nature on Well-Being

The role of business leaders is changing, and, frankly, has been for a while. Often we are asked to opine, and have a point of view on, the issues of the day. We were recently asked by Juliet Scott-Croxford, CEO of Worth, about how we feel about the pandemic and where things are heading for the world, business and everyday life as we once knew it.

Kristina Libby Red Flowers

Six months after COVID-19 erupted, we feel very differently about the virus and its impact on us, our businesses, our societies, our culture and our families. In the very beginning, many of our fears and concerns were primal. We wondered: Would our loved ones, friends, and family have access to food and medical care? Today, healthcare access and the treatment modality are better, and there are vaccine options on the horizon. There have been recent discoveries about what the virus does to our body and how we can avoid exposure with simple and effective methods like hand washing and wearing masks. By this time next year, we hope this pandemic will be in the rear view mirror. Having this timeline will help us to better understand, and cope with, the unknown.

In the meantime, many of us are adjusting, and then readjusting, to an ever-changing new reality. Developing new routines, combined with the normal stressors of everyday life, can cause challenges for one’s physical and mental well-being.

Clear your head

Self-care is especially important when so much of our lives, which were once held together by specific routines, are so significantly changed. As fall continues, there is no better way to rejuvenate your mind and body than by taking a trip outside. But don’t just take our word for it, listen to others too.

There is no better prescription than getting families into the wilderness to combat the anxieties of our present time.

Dr. Sarah Crocke, co-director at Dartmouth-Hitchcock’s Emergency Medicine Student Education in New Hampshire

Clearing one’s head while being outside in fresh air can do wonders for your well-being. It also allows you to spend some quality time with family and friends.

But don’t be frightened if you’re not the most seasoned hiker. Easy-to-moderate hikes or walks around the neighborhood are always a great idea. We like to listen to podcasts on our walks. Some of our favorites include NYU Stern School of Business Professor Scott Galloway’s The Prof G Show and our friend and Board Member Adam Hanft’s podcast, Jolty, which is put on with another friend, Faith Popcorn.

Reaping the benefits of plants

If you cannot easily get somewhere outside, why not bring the outdoors to you? Filling your home or apartment with plants is not only aesthetically pleasing but healthy as well. We recently created a series of articles that reinforce these attributes, including one called Rooted in Happiness and another called Plant Parenting 101 that focuses on the physical, emotional, and mental benefits of plants. The health benefits of plants are truly remarkable. From reducing carbon dioxide levels to increasing productivity levels, plants can dramatically improve your well-being. Many of you are continuing to make efforts to improve your home and space with plants.

This week, we expanded The Plant Shop at 1-800-Flowers.com with new products, resources, and tips for our plant parents.

Care for your mental well-being

Finally, we’d like to acknowledge that World Mental Health Day is October 10th. The World Federation of Mental Health created the day to advocate for mental health as a whole and to eradicate the stigmas surrounding mental health. This is a topic we place a great emphasis on, and we hope this day can serve as a reminder to actively check in on your mental health and to reach out to family and loved ones to make sure they’re doing alright.

Whether you choose to take a walk in the woods, bring the outdoors in with plants, or simply talk to a close friend, we all must be sure to care for the mental well-being of ourselves, and those in our lives, during these particularly turbulent times.

All the best,
Jim and Chris

P.S. We partnered with Wisdo to build Connection Communities for those who would like to share their thoughts or experiences with people who have gone through similar events. We hope you find connecting to others by sharing and receiving guidance to be beneficial.

Helping Those Impacted by the Oregon Wildfires

Over the last couple of weeks, fast-moving wildfires have swept through the Rogue Valley of Oregon, including the Medford community, where our Harry & David brand is located. Like so many other communities in Oregon, Washington, and California, this area has been devastated by the fires. With millions of acres burned and thousands of homes destroyed, to watch this unfold has been heart breaking.

Through Their Eyes: The Almeda Fire

We are incredibly grateful that we have not suffered any loss of life in the Harry & David family due to the deadly fires. But, so many of our colleagues and their neighbors have lost everything. Over the past few days, we have seen so many acts of kindness, including Airbnb supplying emergency housing for those affected and Columbia Sportswear matching employee donations. All help is good help. It’s appreciated because it makes an impact.

How we are helping the Rogue Valley community

We have begun marshaling our resources to help our families and the broader Rogue Valley community as they begin the long and heartbreaking recovery from this tragedy. While our primary concern is to help our team members get back on their feet, we are also concerned for all the families enduring these challenges.

Locally, we have begun a drive for the collection of essential items, and we’ve also custom built 100 baskets to donate to families in need. There are so many ways to support folks in these affected areas. For our part, we have partnered with the Teresa McCormick Center, an I.R.C. Section 501(c)(3) nonprofit public charity organization that serves the needs of the community in Medford, Oregon.

Located on our Harry & David campus, the Teresa McCormick Center traces its origins and its name to a former Harry & David team member whose compassion led her to collect items for fellow team members in need. Throughout the year, the company supplies ongoing aid to the Center through both in-kind and financial support.

How you can help support the Rogue Valley

Internally, our Company, together with our team members across the country, is raising funds to help those affected through the Teresa McCormick Center. You can help, too, by donating to the Center. All funds donated to the Teresa McCormick Center will go directly to affected families, so we encourage you to take part, or find other ways to help those in need.

On our social media channels, we have received dozens of prayers, which we appreciate and are extremely thankful for. Our customers are our heartbeat, and in times of challenge, heroes emerge. Our hearts are with all of you who are enduring or will endure these challenges.

Thank you for your support,
Jim and Chris

* Teresa McCormick Center is a public charitable organization described in Section 501(c)(3) of the Internal Revenue Code. As such, donations to Teresa McCormick Center are considered tax deductible to the extent that IRS rules permit. If you have questions regarding the deductibility of your contribution, please consult with your personal tax advisor

How Artist Kristina Libby Brought Comfort to Her City Through Floral Heart Designs

From recalling happy memories to celebrating a life well lived, our new series, Reimagining Grief, encourages you to rethink your understanding of grief. Whether you’re searching for ideas to honor a loved one, are seeking inspiration to brighten someone’s day, or are looking for supportive communities, our experts – from those who have experienced loss to professional therapists – are here to show you that positivity lives on. Through personal stories and uplifting videos, we’re here to guide you to a peaceful, pleasant mindset.

Creativity can be used to express a range of emotions, and after suffering a traumatic brain injury, it’s what artist Kristina Libby relied on to get herself through tough times. When the COVID-19 pandemic hit, Kristina used her imagination to bring comfort to the public in the form of floral heart arrangements. We were fortunate enough to catch up with her and discuss the inspiration behind her selfless project she shared with the world.

Kristina Libby Headshot

What started your artistic career?

I’ve always been interested in art and florals. I was even a florist when I was in my early 20s. However, it wasn’t until after a traumatic brain injury from a kite-surfing accident last year that I found my way back to art. First, I started painting because it helped to soothe my constant headaches. Then, when the pandemic hit, I felt like I couldn’t just stay in my studio. I wanted to make and create public art and that really inspired me to start creating floral hearts.

Did you start making your floral heart designs at the start of the COVID-19 pandemic?

No. When the pandemic hit NYC, I was rushing back from a trip in Africa. I made one of the very last flights out of Rwanda and just snuck into South Africa before it shut down its borders and then flew to the U.S. So, when I first landed I was just in a total daze. As I watched the news and began to feel the enormity of what was happening, I felt so heartbroken. Thousands of people were dying without funerals and their families were left without the traditional grieving practices.  I became really worried about what we were doing to help the dead and dying. So, I  co-founded COVID Tech Connect with four other women, a non-profit that helps put tablets into the hospital rooms of patients who are dying from COVID. The tablets allowed people to use Zoom and FaceTime and that started to give people a chance to say goodbye to each other and watch over those who were dying.

Many families have been unable to go through traditional grieving practices during the pandemic.

Red Floral Heart

Is this what inspired the creation of your floral hearts?

Yes. I was heartbroken watching what was happening in my home city and in cities across America. The number of people dying was astounding but, so too was my worry about how this would impact the fabric of our nation. There is a term called “disenfranchised grief” which is the idea that people who put off grieving — generally due to war or other high-stress situation — end up with lingering and endemic PTSD symptoms. This includes violence, depression, and anxiety. I wondered if putting off grieving as a nation meant that we would have these symptoms in the fabric of our culture long after the pandemic had stopped. So, I wanted to do something to visualize my grief and allow others to access their grief; to feel connected to the city and to have a moment of comfort.

Why did you choose to work with flowers?

Floral Heart in NYC

Naturally, I drifted towards floral art — something I was comfortable with — and it felt right for this moment. Flowers are already dead but historically are used in moments of sadness to provide sympathy and support. The first floral piece I made was about re-imagining the six feet social distance messaging. I was terrified to put it in public. But, it was well-received and inspired others who saw it and interacted with it. Plus, I think we were all craving surprise, color, and compassion in that moment.

The second piece was a floral heart and it really started as an act of blessing and sympathy for the city.

You said your floral hearts acted as a blessing. How so?

There are a lot of traditions that use floral garlands or flowers to bless those around them, wish them well on a trip, or send them off into the afterlife. The interesting thing about flowers is that they really can do all of those things at once. So, I made a floral heart as a blessing and put it into the East River. People reached out to me from all over when they saw the image. They found it to be touching and meaningful. So, I wanted to do more of that and help more people. From there, I laid a floral heart on the Brooklyn Bridge and the whole project took off after that.

What is the aim of your floral hearts project?

Floral Heart with Fountain

For now, I want to make 50 floral hearts in recognition of those we have lost. But, ultimately I want them to grow into a future piece that will allow us a moment of recognition for the pandemic deaths along with  a moment of reflection. I’m thrilled to partner with 1-800-Flowers to make floral hearts for the next few months because it allows us to write a love letter to NYC, in a way. These flowers will be in sympathy and love with those who have passed away, and they’ll also spread warmth to those that are living and allow their struggling to feel seen.

What do you hope your floral hearts project inspires in others?

I would love to see copycats of these floral hearts around NYC and around the world. Nearly anyone with any kind of flowers can make a floral heart garland. Making it is cathartic; laying it in a public place is cathartic; and, ultimately watching others interact with it also makes you feel good, too. If we can do nothing more right now, maybe we can blanket the world in flowers.

Getting Organized

Many people are spending more time at home than they typically would during the warm summer months. Some have even taken this extra time to “nest.” The term, typically associated with expectant parents, describes the process of getting a home ready for a new child; however, in the context of our current pandemic, it has taken on an entirely new meaning. Families are working to make their spaces more special.

Make Your Space Work for You

At the beginning of summer, we wrote about our suggestion to use this time at home to turn your attention to home-improvement projects you just couldn’t get to before. We shared examples like focusing on your interior space by trying some new decorating touches that make your space work for you or turning your backyard into a paradise by taking up gardening. According to a survey by Scott’s Miracle-Gro, because of COVID-19, over half of the country has turned to gardening, while another 20 percent indicated they plan to test their green thumb.

Getting Organized

The recent surge of those looking to try their hand in gardening extends to people bringing nature indoors through houseplants. We are proud that last fall, Jim’s son James and team member Melissa Owen led the launch of our new brand, plants.com, which has seen success, due in part to people spending more time at home. Using plants as home décor also has functional benefits. Plants naturally help purify the air and have been proven to provide a calming effect, something we can all use in these more stressful times.

Whether through greenery or renovations, if you haven’t spruced up your space yet, now may be the time. How can you make your home feel more special or suited to your current needs? Small changes, such as purchasing a desk organizer or rearranging furniture, can make a difference. We share below a few articles with great home-project ideas and stories that struck a chord:

The great decluttering of 2020: The pandemic has inspired a cleanout of American homes.

21 easy home projects to tackle while you’re hunkered down

Stuck at Home, and Seeing Home With New Clarity

That ‘Home Office’ of Yours? It Needs an Upgrade

Enjoy the Comfort of Your Own Home

It’s always a good idea to try to turn lemons into lemonade, especially during these times, so we are considering how we use our time, efforts or how we evaluate customer needs and experiences. Worth features a story on how our team and Alice’s Table partnered to quickly pivot floral arranging events from in-person to virtual during these unprecedented times. We’re looking forward to further developing this relationship and using this platform to help you connect with experiences around Smile Farms and some of our other brands.

This is a great reminder that this extended time at home is the perfect opportunity to learn new skills or take part in fun activities. In addition to our interactive floral arranging workshops with Alice’s Table, Business Insider also recommends other virtual options for food and travel experiences, including online tours, workshops, tastings and cooking classes, all of which you can enjoy from home. These are a fun way to enjoy some virtual time with friends and family.

We hope you’ve been able to stay close with your family and friends during this time — whether safely in person, by phone, or online — and that you have been able to make your house feel a bit more like a home, through cooking, gardening, or exploring other interests and projects around the house.

All the best,
Jim & Chris

Celebrate the Young People on International Youth Day

Thoughts by Founder Jim McCann

They say you’re never too young to change the world. Sometimes our best work is done when we don’t know all the reasons why it will not work.

The United Nation’s (UN) annually marks International Youth Day (Wednesday, August 12, this year) to “celebrate the young people, youth-led organizations, governments and others who are working to transform education and uplift young people everywhere.”

We’ll celebrate this day by reflecting on our firsthand observations of how dedicated and passionate young people are making a difference.

international youth day

Amazing Insight

At 1-800-FLOWERS.COM and the rest of the Celebrations Family of Brands, we have an annual internship program for college and graduate students which runs for about 10 weeks every summer. Normally we have about a hundred interns across the country, but this year it was less than a quarter of that, with about ten working out of our headquarters, unfortunately not in the building due to the COVID-19 pandemic.

Each year the interns work on a project for the duration of the summer, which focuses on strategic initiatives of the company. At the end of the summer the interns present their findings to senior leaders and we award a prize to the group that presented the best idea. We deeply value our interns and the perspective that they bring.

We invited this year’s interns to participate in a fundraiser for Smile Farms, a non-profit my family and I started which is dedicated to employing adults with developmental disabilities. The organization, founded in 2015, currently employs nearly 150 individuals with developmental disabilities. The interns led a peer-to-peer fundraising campaign to enable Smile Farms to provide at-home plant grow kits for their differently abled farmers, since the pandemic prevents them from working their usual jobs in person. The interns created fundraising pages, shared them with their social media networks, their friends and families, and their 1-800-FLOWERS.COM colleagues and supervisors. They raised thousands of dollars for Smile Farms.

A positive outlook and the ability to adapt

One of the interns, Emily, had this to say about the campaign: “I loved the idea of Smile Farms and hearing all about everything you all do. I think it’s a really amazing organization, and I was so happy to hear about this fundraiser and help anyway I could!”

We recently had the chance to speak to the intern class both about their Smile Farms project. We were able to take advantage of being with these very bright young folks to talk about these unprecedented times and their effects on mental health. We gained some amazing insight.

Given the promotional ads that pop up on our social media feeds, one young man, Scottie, was on the mark. He predicts that masks will become an industry of their own, “complete with competing fashion styles, and potentially built-in sensors that send data to your phone or other devices.” Brilliant! He notes that making masks trendy and desirable may mitigate some of the stigma around them, which can help new businesses thrive and save lives. Leveraging the “real estate” of the mask is already something we’ve seen in recent times as companies and sports teams have branded them.

Scottie also thinks that fitness will move from gyms into our homes, and personal fitness equipment and virtual reality will see a spike in sales and help people find a way to exercise together while they’re apart.

Our intern Nick has started to question the future of human contact. “Shaking someone’s hand is considered unacceptable in our new world,” he pointed out. He wonders if touching elbows and giving fist bumps will endure as the new handshake.

Nick also offered this sage perspective: “Our conversation today helped me to understand that this is something we all need to adapt to. I realized that one skill I have is the ability to remain positive in such times of uncertainty. It’s hard to know what our future will look like. The best way to approach it is with a positive outlook and the ability to adapt and get ahead.”

We also spoke with a few of the interns working at Harry & David for the summer about their experiences. One young woman, Brooke, shared her thoughts on the E-Commerce industry: “During these times especially, E-Commerce is so important since people are doing most of their shopping online. Being able to be a part of the process to better our site and make it more user friendly and accessible to millions of people is something I never thought I would get the chance to do as an intern.”

We wholeheartedly agreed with Harry & David intern, Skyler, when he said: “In result of ongoing events, the landscape of the world is changing, as is how we do business.”

You never know where a big idea or great thought will come from. Be curious. Every interaction gives you a chance to learn, to adjust your perspective and get a new insight.

We have a positive outlook after spending time with our amazing interns. We’re confident that the world will be safe in the hands of this next generation.

We wanted to share some interesting articles about the incredible work young people are doing to make our world a better place:

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